MarcomBest 11-14 November 2013
Location: National Convention Center, Hanoi, Vietnam
Annurag Batra

Annurag Batra
Chairman & Editor-in-Chief
Exchange4media Group

















Day Three: November 14th

Redefining Digital: Mankind's Third Biggest Revolution

Mr. Annurag Batra is a B. Tech in Computer Science, a degree which he acquired before pursuing his post-graduation from the prestigious Management Development Institute (MDI), Gurgaon. Mr Batra is an entrepreneur, journalist, Internet evangelist and media expert all rolled into one. Mr Batra is the Chairman and Editor-in-Chief of exchange4media Group, which includes - India’s leading media industry website, PITCH - India’s only Advertising, Marketing and Media magazine, Impact - the marketing weekly, Franchise Plus - India’s Business Opportunity Magazine, Realty Plus - India’s leading monthly real estate magazine, and – leading media industry website in Hindi. Mr Batra has multi-industry experience, having worked with India‘s largest advertising and media services firm HTA (now JWT) and Mindshare, as well as in the real estate industry and a host of relevant branded event initiatives.

Mr Batra is a member of the Sales & Marketing committee of the Delhi Management Association and on the Executive Committee of the Association of Indian Magazines (AIM).

Mr Batra has been regularly called upon to speak at various international forums, including the prestigious NAB (National Association of Broadcasters) in Las Vegas and The American Business Media Forum in New York and Florida, and he contributes extensively to various national and international publications. In 2006, the prestigious Management Development Institute (MDI) and Mr Batra’s Alma matter awarded him the “Most Distinguished Alumni of the Decade Award”. Mr. Batra also writes columns in network 18 s Entrepreneur magazines.

Recently, Mr Kapil Sibal, MHRD and AICTE appointed Mr Batra as Chairman of an industry committee to come up with a vocational training framework for the media, communication and entertainment industry. Mr. Batra is also Joint Managing Director of India’s leading fortnightly magazine Governance Now - . Mr Batra is also an honorary advisor to India’s leading website on fashion,, and leading auto website, besides mentoring many budding entrepreneurs.